Korean convenience store snacks are going viral globally β from Honey Butter Chips that caused nationwide shortages to Pepero sticks with their own holiday. Here's where to find them in the US.
Tracked across Amazon, Weee!, H-Mart, and Wooltari. Updated regularly.
The chip that caused a nationwide shortage in Korea in 2014. The combination of honey sweetness and buttery salt was unlike anything on the market β stores sold out instantly and scalpers flipped bags for 5x retail.
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Chocolate-dipped biscuit sticks β Korea's most gifted snack. Pepero Day on November 11 (11/11 looks like four sticks) drives millions of sales every year. The original chocolate is the most popular, but almond, strawberry, and blueberry varieties exist.
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| Weee! | Check price β |
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Marshmallow chocolate sandwich cake β the snack that built Orion into a global brand. Two soft cake layers sandwich a marshmallow center, all coated in chocolate. A staple at Korean birthday parties, school lunches, and office snack trays for over 50 years.
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Light, airy prawn-flavored puffs β Korea's top-selling snack since 1971 and one of the longest-running snack brands in Asia. Crunchy, savory, and impossible to stop at one handful. The mild flavor makes it universally appealing even for people who don't normally like seafood snacks.
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| Weee! | Check price β |
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Multi-layered quadruple-stacked chips with a uniquely airy crunch β unlike any standard potato chip. The sweet corn flavor sold out across Korea when it launched and has been a steady bestseller since. The texture alone is worth trying β it literally crunches differently.
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Mushroom-shaped biscuits topped with a chocolate cap β a beloved Korean childhood snack that's now going viral on social media for being adorable and delicious. The 240g family size bag is the best value format and the most commonly sold version in the US.
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Round, golf ball-sized chocolate cream-filled biscuit balls β named after a home run hit. Each ball has a crispy outer shell and a chocolate cream center that bursts on bite. A Korean classic that's been around for decades but recently found a new audience through snack unboxing videos.
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| Weee! | Check price β |
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Buttery cookies with a gentle coconut essence β one of Korea's longest-running classic biscuits, in production for over 50 years. Crispy, mildly sweet, and deceptively snackable. The 300g round tin is the iconic format and makes it a popular gift item.
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| Weee! | Check price β |
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| Wooltari | Not carried |
Crispy chips flavored with bold octopus (tako) seasoning β a uniquely Korean umami snack that catches first-timers completely off guard. The flavor is savory and slightly briny, nothing like Western seafood snacks. A polarizing but iconic K-snack worth trying once.
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| Weee! | Check price β |
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| Wooltari | Not carried |
The sweet companion to the original savory corn Turtle Chip. Chocolate and cinnamon sugar flavors coat the same signature multi-layered chip structure. If the Sweet Corn is the savory snacking chip, Choco Churros is the dessert chip β equally addictive in a completely different way.
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| Weee! | Check price β |
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Korean convenience store snacks (κ³Όμ, gwa-ja) have been a national obsession for decades β but only recently have they reached mainstream audiences in the US and globally. The combination of TikTok unboxing videos, K-drama product placement, and wider distribution through services like Amazon and Weee! has brought Korean snacks to millions of new consumers.
What separates Korean snacks from most Western equivalents: smaller portion sizes, more varied flavor profiles (umami, sweet-savory fusion, unexpected ingredients like octopus or honey butter), and unusually high production quality for affordable price points. Korean snack brands spend significant R&D on texture β Turtle Chips' multi-layer structure is a prime example.
The brands behind these snacks β Orion, Lotte, Haitai, Nongshim β are massive conglomerates with 50-70 year histories. This isn't a trend built on novelty; it's an established snack culture that the rest of the world is just discovering.
If you're new to Korean snacks, start here β these are the most accessible for non-Korean palates:
Work your way up to Tako Chips once you're comfortable with the flavor profile. It's an acquired taste that rewards the curious.
All snacks above are available online. Here's a breakdown of your options:
Best selection and prices for Korean snacks. Grocery delivery app available in most major US cities. Fast shipping, often next-day.
Most convenient for Prime members. Ships everywhere. Prices slightly higher but reliable availability year-round.
Best for in-person shopping β 100+ locations. Online store available but in-store selection is larger and fresher.
Korean specialty retailer with good snack selection. Ships nationwide. Some products exclusive here not found on Amazon.
Korean snacks are also increasingly available at mainstream retailers: Trader Joe's (select Pepero), Costco (Choco Pie), and some Walmart and Target locations carry the most popular items.
The best options are Weee! (Asian grocery delivery with widest selection), Amazon (ships to all 50 states, Prime eligible), H-Mart online (Korean specialty), and Wooltari. For popular items like Honey Butter Chips and Turtle Chips, Weee! typically has the best prices and fastest delivery in covered cities.
In 2025-2026, the Korean snacks with the most US buzz: Haitai Honey Butter Chips (the chip that caused a nationwide shortage), Orion Turtle Chips (unique multi-layer crunch), Lotte Pepero (gifted on 11/11 Pepero Day), Orion Choco Pie (a 50-year-old classic), and Nongshim Shrimp Crackers (Korea's longest-running snack brand).
Pepero Day is celebrated on November 11 (11/11) in Korea β the date looks like four Pepero sticks. Koreans exchange Pepero boxes as gifts, similar to Valentine's Day. It's the single biggest sales day for Lotte's Pepero brand, driving tens of millions of units sold in a single day.
When Haitai launched Honey Butter Chips in 2014, they severely underestimated demand. The sweet-salty-buttery combination was unlike anything else on the Korean snack market. Within weeks, stores sold out completely, scalpers were reselling bags for 3β5x retail price, and production couldn't keep up for months.
Orion Turtle Chips have a distinctive multi-layered, quadruple-stacked chip structure that creates an unusually airy and crispy texture β completely different from standard potato chips. Sweet Corn is mildly sweet and savory. Choco Churros adds chocolate and cinnamon sugar. Both flavors are highly addictive.
Most traditional Korean snacks contain wheat (in the biscuit base) and are not gluten-free. Shrimp Crackers are corn-based and may be suitable for some gluten-sensitive individuals β always verify the label. Most Korean snacks also contain milk or egg, making them unsuitable for vegans. Specific vegan or gluten-free Korean snack options are limited but growing.